Minimum efficient scale is falling: US business applications rise 24% since ChatGPT launched — PYMNTS
Citadel Securities, citing US Census Bureau data, reports new business applications reached 5.6 million in 2025, up 24% since ChatGPT launched. Median seed-stage headcount fell from five to four as AI consolidates accounting, marketing, support, and compliance.
Positive-sum angle: A lower minimum efficient scale widens who gets to start. Every function that collapses into software turns a formerly sub-scale idea into a viable business, and the tooling, payment, and compliance vendors beneath those founders grow with each cohort that clears the bar.
What's the impact: SEA operators should reset hiring plans around four-person seed teams, not eight. The picks-and-shovels play sits underneath them: Bahasa and Vietnamese-language compliance, payroll, and GST tooling for founders who never hire a specialist.