AI adoption lifted revenue and headcount, not profit: Singapore's MTI tracked four years of firms — TNGlobal
Singapore's Ministry of Trade and Industry built a firm-level measure of AI use from online job postings and matched it to administrative data. Adopters raised employment and revenue; productivity and profit showed no statistically significant gain within four years.
Positive-sum angle: The lag is the tell, and the same gap opened after the internet arrived while firms rebuilt their processes around it. That interval is when the complementary work gets bought: data plumbing, retraining, workflow redesign, all of it revenue for someone else.
What's the impact: SEA boards should stop underwriting AI budgets on year-one margin. Fund the complementary spend, workflow redesign and data plumbing, across a four-year horizon, and price the vendors selling that work as the nearer-term winners.